New York, NY, United States

Senior Multivariate Optimization Developer

Isobar is a digital agency committed to delivering robust, innovative, world-class solutions. We design and build everything from content-rich brand experiences to sophisticated business platforms to dynamic media and entertainment apps. Isobar’s breadth of clientele means that our people have a broad range of industry and platform opportunities to explore. Full collaboration between our technology, user experience, creative, business, and marketing teams ensures we create complex, award-winning, slam-dunk work.

Position Overview

Isobar is looking for Senior Multivariate Optimization Developers who are interested in applying their expertise in front-end technologies to develop and support enterprise-class A/B and complex multivariate testing (MVT) for our clients. The candidate must have experience working in structured environments following defined development methodologies, including client/server and multi-tiered design and development.

This position is an integral part of the Optimization team. The Senior MVT Developer will be challenged to utilize all available front-end technologies (HTML, JavaScript, CSS) to support development, implementation, and analysis of marketing-driven testing campaigns using tools like Optimost, Optimizely, Adobe Target, and Maxymiser.

Leveraging a thorough knowledge of HTML/CSS, MVC frameworks, OOP techniques, and knowledge of JavaScript/DOM and JavaScript frameworks (jQuery, Prototype, Dojo, Ext, etc.), Senior MVT Developers at Isobar work in a collaborative environment to create technical solutions that support optimization and testing strategies of client sites.

  • Ensure flawless design and execution of tests—all of which begin with a well-crafted hypothesis and have clear measurements of success and metrics designed to answer hypotheses
  • Work both independently and collaboratively to implement, monitor, and analyze advanced A/B and multivariate tests
  • Mentor and train junior MVT developers to expand their skills and knowledge of front-end development and conversion optimization/testing
  • Proactively anticipate issues and develop solutions
  • Drive actionable insights from tests, and deliver technical and statistical information to non-technical client team members
  • Ensure accurate, high quality, statistical analysis of test data
  • Identify successes, failures and trends across sites, and effectively communicate these findings to the organization
  • Measure results against stated objectives, applying a variety of analysis tools to interpret data and identify key patterns and findings
  • Combine test results with other relevant data sources, both internal and external, to enhance the quality of the insights
  • Develop processes that enable the successful development of experiments
  • Provide support and troubleshooting to ensure cross-functional business partners are clear as to their roles and responsibilities throughout the test process
  • Deliver test results and insightful data to client management teams

Required Skills
  • 2-4 years of experience focused on front-end web development
  • 1-2 years of experience executing A/B and multivariate tests using industry tools such as HP Optimost, Optimizely, Adobe Target, etc. (Training for specific tools may be provided)
  • Strong command of essential web technologies, including XHTML, CSS, JavaScript, JS Libraries, AJAX, JSON, DOM scripting, unobtrusive JavaScript, XML/XSLT, and W3C DOM methods and properties
  • Basic understanding of conversion optimization principles as well as practices and web analytics solutions (Adobe Analytics, Google Analytics, etc.)
  • Understanding of tableless page layout and positioning, browser behavior and compatibility, and cross-browser issues and solutions
  • Ability to manipulate site content and functionality using client-side technologies
  • Some experience with SQL and databases
  • Strong desire to apply technical development skills to innovative marketing solutions and products that make real impact on client businesses

Nice to Have
  • Exposure to source code management tools like CVS and SVN
  • Exposure to Service-Oriented Architecture and Web Services development standards (SOAP, XML, WSDL), and developing on the Spring and Hibernate frameworks
  • Exposure to Adobe Photoshop and other graphic-editing tools