Gartner names Isobar a Leader for the fifth consecutive time.
Isobar has improved in both ability to execute and completeness of vision, moving even deeper into the leader category, compared to its 2018 recognition. This year, once again, Isobar placed furthest on the completeness of vision axis. Gartner acknowledged how Isobar “brings expertise in design thinking and enterprise technologies to its client partnerships.”
“With a legacy in strategy development, customer experience and large-scale platform solutions, Isobar brings expertise in design thinking and enterprise technologies to its client partnerships.”*
*Source: Gartner, Magic Quadrant for Global Marketing Agencies, Jay Wilson, Ewan McIntyre, Elizabeth Shaw, Laurel Erickson, 14 March 2019.
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“Our unique ability to measure unconscious emotional responses enables us to create truly human-full experiences that focus on people desires and motivations...in addition to their behaviors. This makes our experiences rich and highly engaging. We believe Gartner’s evaluation validates our approach to delivering experience-led transformations for our clients.”