Cheryl has lots of branding experience especially good at IMC campaign. She also has great ability of leadership and used to been a founder of an advertising company.
Cheryl has been working in advertising field for many years since 1985.She used to served in The GateShanghai, McCann Shanghai, DDBTAIWAN, Lime, Leo Burnett TAIWAN, JWT TAIWAN, Saatchi & Saatchi TAIWAN, Regal and Brain.She was temperary work in Shanghai for three years from 2013, backed to Taiwan and joined Isobar Taiwan in 2016.
She has comprehensive experience in different brands and product categories; sophisticated skills in developing creative works of integrated marketing campaign; and strong leadership and inspiring creative capability of team members.
Award-winning records which included: 4A Liberty awards、Timsawards、LongXi creative awards、Dentsu advertising awards.And her client experience includes: President Co., King Car,Weichuan, J&J, P&G, Estee Lauder,Unilever,L'Oreal , Sisley ,HSBC, Citi Bank, Aberdeen ,DTC, KLIM , Panasonic, Siemens, Philips, Regain, Clarins and adidas…