Sandipan leads and is deeply involved in digital transformation client assignments. He works with Global Leadership to shape the agency vision and strategy and is the author of Isobar’s disruption/transformation strategy framework that is used to consult with companies on how to spot, mitigate the risk and progress opportunities out of disruption. He is also Dentsu Aegis Network’s representative in the steering committee of the World Economic Forum. Prior to Isobar, Sandipan held senior strategy and P&L leadership roles in Y&R/Wunderman, OgilvyOne and DDB/RAPP.
Sandipan has worked for global, regional and local clients such as Citibank, McDonald’s, P&G, Kellogg’s, Samsung, Unilever, American Express, PayPal, Singapore Tourism Board and Intel.