Dentsu Isobar wins LINE award and certification


Dentsu Isobar wins LINE award and certification

Dentsu Isobar has been certified as Bronze Technology Partner in addition to winning Best Innovation Award in the LINE Account Connect category of the LINE Biz-Solutions Partner Program in recognition for our expertise as a sales and development partner for LINE’s corporate services in market. In addition, the agency has also been awarded Best Innovation Award in the same category.

Dentsu Isobar certification as a Bronze Technology Partner recognises our partnership in providing API-related services, centred around LINE official accounts. This certification evaluates partners that provide advertising services on official account and their feasibility to share tool specifications compatible with LINE on request, sufficient skills and resources to accommodate changes in the platform, ability to maintain necessary technical specifications, among other criteria. Partners that excel in these categories are awarded Diamond, Gold, Silver, or Bronze accordingly and certified partners enjoy benefits such as being showcased on LINE media and invitations to LINE events.

In addition to the certification, Dentsu Isobar was also awarded Best Innovation Award in the LINE Account Connect category, extended to the account which demonstrated the most innovative project during the first half of 2019, This is a recognition granted only to the most outstanding certified partners which also receive special perks in accordance to their certification rank.

From the start of LINE Corporation’s provision of account services to companies, Dentsu Isobar has used its extensive knowledge to develop and launch TONARIWA, a proprietary solution to maximise the use of LINE’s corporate accounts to a variety of businesses to support communication with consumers. Underpinned by LINE accounts, Dentsu Isobar continues to design highly crafted one-to-one brand experiences across multiple communication platforms.

About LINE Biz-Solutions Partner Program

The LINE Biz Solutions Partner Program recognises ad agencies and service developers for introducing LINE Account Connect, LINE Ads Platform and LINE Sales Promotion products that expand LINE’s corporate services and promote the multiple additions of functionality and improvements.

LINE Account Connect has four certification categories: Sales Partner, Technology Partner, Special Award and Planning Partner; * LINE Ads Platform has two categories: Sales Partner and Technology Partner, and LINE Sales Promotion has one: Sales Partner category.

* Planning Partner certifications did not have any eligible candidates this time.


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