EMEA Digital Creative Workshop at Isobar Budapest

Following an immensely successful debut in September 2015, Isobar Budapest became once again the host of the agency network's Digital Creative Programme workshop. The Budapest office welcomed 28 senior professionals from 13 countries in the beginning of this year for an inspiring joint brainstorming.

The importance of the event was underlined by the fact that Nick Bass, London based Global Talent and Development Director also visited the Budapest workshop. Mainly Strategic Planners, UX designers, Social Media Experts, Account Managers and Creatives worked on Deutsche Telekom's real-life brief together with the client during the unbelievably intensive and exciting three days. Besides brainstorming in the office they also had a chance to forge creativity and technology on a field trip to the the 3D Academy.

The main topic of this year's event was the relationship between the millennial generation and technology and participants applied service design methodology to come up with viable solutions. The workshop was very successful because many useful ideas were born in a very short period – some of which the client considered worth implementing in the future.

The EMEA Digital Creative Program is just one of Isobar Academy's many global program packages that all have a common aim of exchanging experiences, knowledge sharing and encouraging cooperation within the network.


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