Prior to joining Isobar, Jessie worked for Ogilvy. Jessie possesses solid experience in business strategy, brand consulting, and communication planning. In 2017, Jessie transformed to digital and data marketing to bring together expertise in data and martech to provide experience-based business solutions.
1.Far EasTone,“Express Your Heard, Let It Be Heard“. The case created word of town and wontons of international and domestic awards.
2.Ben Q, data-driven creative content. The case won the Gold of Innovative Data Usage from Digital Singularity Award.
3.Long-term trustworthy partnership with iconic brands including 7-11, KC, KFC, Far EasTone (more than 7 years for each).
"Never be late. Never give up." has always been her motto.