Antonio Esteban

Marketing Platforms Director

Antonio’s job at Isobar consists in helping companies reach their business objectives in their digital channels by applying his own methodology of performance marketing. His main specialty is improving traffic capture, optimizing ROI and improving the user experience during the purchasing or contracting process.

He is the founder of Isobar’s performance marketing department, which did not exist before his arrival. In recent years, as head of the department, he has successfully led digital SEO, SEM, Social Ads and digital analytics projects for companies such as Google, L’Oréal Paris or Multiópticas.

Antonio is a specialist in the definition of digital strategies based on data (data driven), analyzing demand taking into account user searches, as well as user audiences and behaviors on social media. By combining these factors, he is capable of finding the supply and demand to connect brands with potential customers.

By working in a truly demanding environment, with projects for big companies, Antonio brings the best values to make Isobar the best option as a strategic partner for any performance or inbound marketing campaign.