Daria has extensive experience in the advertising market. She began her career in Artemiy Lebedev's studio, where she was engaged in development and support of key clients. From 2009 to 2014 she worked in Adwatch Isobar agency as a client group manager and a head of creative department. From 2014 to 2017 she was the co-founder and chief operating officer of Yarr! (mobile applications and services developer, winner of Cannes Lions). In 2017, she was appointed CEO of Tramplin, a data technology company.
In 2020 Daria became Isobar Moscow CEO.