To bring the fictional world of Gintama to the real world, KFC creative team partnered with Gintama Production Committee, launched exclusive content, products and themed stores customized to the Gintama audience.
First of all, exclusive episodes, where the 3 Gintama leads opened their office Yolozuya inside a KFC China store.
Secondly, exclusive product. Based on the lead of Gintama - Gintoki Sakata has a sweet tooth - this along with his unmistakable silver hair, inspired the launch of a special sea salt ice cream, named Gintoki-san Okinawa Sea Salt Ice Cream.
Last but not the least, customers get the opportunity to step into the Gintama world at a KFC through their brand-new themed stores. In the meantime, they can get the same experience on the KFC Super APP!