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Scottish Government

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Explore our news, insights and thought leadership on the latest emerging technologies and the trends affecting the industry today.

4 May 2021

Dentsu's Content Symphony: The year of Brand Consistency, Efficiency and Agility

Dentsu global creative agencies – Isobar and dentsumcgarrybowen, have authored and published a ground-breaking survey - signalling a permanent marketer shift to creative & centralised solutions.

Commerce Everywhere Creativity Everywhere

In a piece created exclusively to mark Commerce as a new category for the D&AD awards, Dentsu Creative CEO and Isobar Chairman Jean Lin examines the field of commerce and why it’s important to the creative industries today.