1 October 2021
We have published our annual study of over 800 global CMO’s, assessing the evolution of customer experience design. Titled ‘Isobar CX Survey 2021: The Rise of Connected Experience’ the report indicates clear agreement between CMOs globally of a permanently transformed approach to marketing post-covid.
The results reveal a “new normal” for marketers, with the overwhelming majority in agreement that innovation, design and experience technologies are needed to meet consumer expectations post-covid.
Download “Isobar CX Survey: The Rise Of Connected Experience” in full here.