More than 18 years of consumer data journey design, digital and social strategy and CR-Marketing experience.
Scott specializes in consumer motivation journey model design, consumer data decision journey integration to help brands renew consumer loyalty and focus on creating a unique brand CRM strategy and consumer centric communication platform with data creativity and new marketing technologies. Scott believes that only through link up the ability between Data logical and emotional creative strategy, which can synthesis the most powerful and competitive CR-Marketer gene.
Focused on retail and automotive related field, his clients include:
VOLVO, Mercedes Benz, PORSCHE, Nissan, Hyundai, IKEA, Nestle, OSIM, SAMSUNG, McDonald's, Mead Johnson, AVEDA, Watsons, Tetra-pak, Triumph, The Body Shop, ATEN, New Balance, Cerebos, and ect..