16 May 2022
Passcode Z, a column written by dentsu Z, focuses on China’ s digitally savvy young consumers. As dentsu’s pioneering force of Gen Z young creatives, dentsu Z proactively explores innovative ideas by putting cutting-edge technology into practice and creates deep cultural experiences to connect the brand and the consumers of the next generation.
6 August 2021
17 June 2021
Lydda Vasquez, Content Symphony Global Director of Client Services, dentsu puts forward her view on how brands need to adapt to grow.