Florian Mittler joined the Isobar Germany team at the start of 2022 and is taking care of digital and integrated strategies.
In his role as a strategy director, Florian is an interdisciplinary sparring partner for all entities at Isobar with a focus on brand strategy, digital ecosystems and striking ideas.
Looking back at 10+ years of strategy experience for multiple global CPG brands, Florian brings a diverse and deep understanding of brands, users and markets from an agencies perspective.
That enables him to be the interface between creative, media and marketing.
Florian and his team are the gatekeepers of KPI`s while at the same time initiating innovations and chasing for trends.