13 October 2020

Isobar announces Danilo Janjacomo as Creative VP

Isobar Brasil announces the arrival of Danilo Janjacomo as the new VP of Creation.

The professional arrives with the challenge of leading all the thinking and creative process of the agency for brands such as Azul Linhas Aéreas, Accor Hotels, Chevrolet, Danone Nutricia, Nivea, among others, managing communication and business deliveries that combine technology, data, culture, behavior and to promote brand experiences with consumers that create commercial transactions.

"Isobar?s propose came to meet what I believe as professional and to our market. The technological power of the group, Ana's leadership added to the reformulation of global guidelines, brings to the agency the creation of spaces and opportunities for you to speak and diverse and representative bodies build a basis for a work that dialogue with the current world creating relevance to our brands. And to build a place that fits in its time with powerful and aligned clients is to build a right place and I could not be more excited about what is to come," says Janjacomo.

Graduated in Advertising from FAAP, in the last 4 years, Danilo was Creative Director of Wunderman Thompson for Avon and Netflix. He has worked at 9ine, Ogilvy and McCann, all as Creative Director, and at Bossa Nova Films where he was Branded Content Director. Before arriving at Wunderman Thompson, he spent a season at JWT London as Head of Art for Unilever. Throughout his career, he won numerous awards at festivals such as Cannes Lions, D&AD, London Festival, Clio Awards, The One Show, Fiap, among others.

"The biggest challenge of our business today is to be able to follow and be ahead of all the transformations that society goes through, and how they impact on people's consumption behavior. We need to be ready to translate the understanding of these changes into narratives and relevant brand experiences for people. Creativity is definitely the queen of this equation. I worked with Danilo Janjacomo about 10 years ago, and at that time he already enchanted me. He thinks integrated and transformative solutions for everything he does. Isobar opens with Dan's arrival a phase of great prosperity. I couldn't be happier and more confident," says Ana Leão, Isobar's Managing Director.