SWITZERLAND

Lausanne

CRO Analyst / AB Tester

Isobar is looking for a CRO Analyst/ AB Tester to join our team in Lausanne

 

Responsibilities:

  • Support the Global Testing and Optimization Program
  • Work closely with multifunctional teams and agency partners to interpret data, identify key learnings, present actionable insights and recommendations to stakeholders
  • Optimisation of Personalization, Market Engagement & Needs Support Analysis
  • Analyze digital analytics, survey, usability testing, competitor research and industry benchmark data to identify new opportunities for testing
  • Produce test results analysis and recommendations documents
  • Create and maintain testing methodologies and processes documentation

 

Requirements:

  • Masters or Degree in Mathematics, Statistics, Economics or Marketing is preferred
  • 3 years minimum of work experience as a testing and conversion rate optimization analyst
  • Experience in Optimizely/Adobe Target or any similar A/B testing tool
  • Strong background in Google Analytics
  • Experience in Clicktale/Hotjar or similar heatmap, clickmap and scrollmap software
  • Advanced understanding of UX centric design practices
  • Strong passion for numbers, detail and documentation
  • Must demonstrate excellent organization and project management skills
  • Working knowledge of front end web development HTML/JavaScript/CSS is preferred
  • Must be proactive, motivated and a self-starter
  • Experience with JIRA, Confluence & Agile methodologies is preferred
  • Fluent English, any other language is a plus

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