Isobar Canada Releases Annual Trend Report
Isobar Canada released its annual Trend Report. It bolsters Isobar’s strategic capability to deliver experience-led transformation for businesses by narrowing the gap from points of inspiration to points of transaction.
Not surprisingly, the predicted 2019 trends have been driven by a politically restless year. At home in Canada, with our neighbours across the border and in multiple pockets around the world, there are examples of populations and businesses being in states of flux and un-ease.
For 2019, Isobar is looking to find calm amongst the chaos and show businesses how they can leverage technology to navigate the stormy waters.
Charlie Almond, VP Brand Experience, Isobar Canada explained: “Chaos & Calm is our theme for 2019, but across both sides, we show there is opportunity to do things better and that the world doesn't always need to be seen negatively. With access to technology that has the chance to elevate and streamline how businesses operate, better connect with their customers and help create genuine change to society, there is a positive side to tell. Our 2019 Trends Report highlights the areas we at Isobar Canada advise clients to pay the most attention to.”