The Chill Booth
Over 50,000 products sampled. Over 1.4 million impressions on Facebook. 18% incremental sales.
Creating interest and driving trials for the launch of a new flavour for F&N Seasons Ice Tea.
Rewarding every smile with a free drink.
In Singapore - the world's least emotional city - we decided to surprise people with a simple, delightful idea: a vending machine that accepts payment in smiles. Using technology, we transformed the traditional product sampling exercise into a moment of joy. We created a custom-built vending machine with face-recognition technology that greeted people with charming messages and animations, read their expressions using HD vision, and rewarded every smile with a free can of F&N Seasons!