IRELAND

Hibernia College Website

Hibernia College Dublin

First-class honours in UX for online learning specialist.                             

As Ireland’s only government-accredited online education college, Hibernia launched their new website, built to best-in-class UX standards, and substantially increased student enquiries.

Hibernia College Dublin

  • Hibernia College

The results

  • Within the first week of the site going live there was an improvement of 30% lead generation through the site.
  • Hibernia could now depend on their site as a proven sales tool.
  • User Experience is a crucial consideration in online learning and the renewed focus on this positions Hibernia as the premium service provider in the market.

The challenge

Website for Hibernia College Dublin

To drive student recruitment for Hibernia, we needed to create an online presence worthy of an online education specialist, capturing the freedom of online learning – and create a first-class user experience.

The idea

With a focus on user experience, we undertook a research phase to define and identify user behaviour. This allowed us to build user flows, mapping out the best user experience in line with the needs of the Hibernia College users. The look-and-feel was designed to reflect the freedom of online learning, embodied by the tagline ‘Learn online, live offline’.