Tayto, in partnership with Isobar Ireland has launched a custom-built emoji app for Smartphone users and have already reported well over 10,000 downloads.
Represented by Ireland’s favourite brand spokesman, Mr Tayto, the Tayto brand’s new digital addition is set to drive awareness and product sales too.
Isobar designed and developed a customised Tayto emoji keyboard app to reach a demographic that can be notoriously hard to engage with. Both Android and Apple users can now express themselves whether they are feeling romantic, flabbergasted or hungry – with 20 fun emojis available.
And with the app reaching 11,000 downloads and top position in the App Store during its release week, Mr Tayto is said to be very happy too.