Isobar success in Dentsu’s creative competition.
Dentsu, our Japanese parent company, has been announcing the network’s global creative competition, Dentsu Creative Link since 2005. In the competition, typically the Asian Dentsu works are rewarded; however, this year - for the first time - several works of Isobar won, including also two works prepared by us. Our film titled Tesco In Your Hands won the Star Award, and our TOP UP online film, prepared for Telekom won a shortlist in the competition. Concerning the success, Jean Lin, Global CEO of Isobar said: “This kind of recognition is what we need to make our work more sexy and inspiring.”