HUNGARY

Zita Kerék

Head of Business Unit, Communication

Optimized processes and structures are a key to outperforming customer expectations

Having more than 17 years of account management experience, Zita can read client minds better than her palm.  Her professional record is marked by renowned agencies and global labels: 5 years at TBWA and 10 years at DDB with brands like McDonald’s, Vodafone, Telekom, Sara Lee, Visa, Soproni, Nissan, and Michelin.

She joined Isobar in 2015 as an Account Director and was promoted to Head of Business Unit, Communication in 2017. In her current position, Zita is proud to professionally contribute to the fields of expertise she already has proven track records in:  organizational development, project process design and strategy planning. Her recipe for success is simple and effective: kick-start projects with overwhelming enthusiasm and manage them with comprehensive ownership.