Progressive. Like Audi. Like You.
Audi Hong Kong
370,000+ website views. Gold in Best Idea-Digital, Markies 2014
A 360 integrated campaign that utilizes multiple digital platforms.
In order to build a connection with Hong Kong’s people, we created a weather forecast widget that directly linked Audi’s spirit with everyday life.
In addition, an interactive timeline showcased key milestones from Audi and Hong Kong.
Brand content focuses on 4 key aspects: Audi ultra, Audi quattro, Audi Sport and Audi Destination
We engaged the public by Find your Audi. – a facial detection engagement that matches you to your perfect Audi.