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The Shared Heartbeats app

The Shared Heartbeats app

Hungarian Telekom

We created and launched 'Shared Heartbeats' - an app for smartphones that sends a mother’s calming heartbeat to her newborn baby.

The results

By reconnecting mother and child, we gave real meaning to the Apple Watch.

The challenge

Mother and child are separated after birth

Before birth, the loudest thing a baby can hear is the mother’s heartbeat. Through Shared Heartbeats, this reassuring connection is re-gained.

The idea

Let’s broadcast the true sound of motherly love by using her pulse

Telekom’s Shared Heartbeats app synchronises and broadcasts the sound of the mothers heartbeat. The app detects the mother’s heartbeat via the Apple Watch and links it to a Bluetooth speaker next to the baby to give them reassurance.