Isobar (Dentsu Aegis Network group) is increasing its teams by appointing two new Managers: Amélie Ponchau and Etienne Faucompré.
Amélie Ponchau, appointed Business Director, is a graduate of ESC Nice.
Amélie has 18 years' experience in digital and in-depth knowledge of the retail sector (Carrefour, Monoprix, Toys’R’Us, Sport 2000, Feu Vert, …).
Amélie began her career in 1997 as the manager of the e-commerce site Les Galeries de Versailles. She launched a startup in 2000 – an e-commerce site on boardsports - before creating and developing Publicorp's digital branch.
Amélie Ponchau had initially joined Isobar in 2007 to work on New Biz, especially e-commerce subjects.
She joined RAPP in 2010 as Business Director to manage the CRM strategy for PMU, CANAL + and NESTLE budgets, and took the helm of new business in 2014.
Now back at Isobar, Amélie is in charge of the digital issues posed at the Government Information Service.
Amélie Ponchau says: "Coming back to Isobar, the leader in digital client experience, seemed the obvious thing to at a time when advertisers were going more and more digital".
Etienne Faucompré is being appointed Business Manager.
A graduate of the Ecole de Commerce Sup de Co in Reims, Etienne Faucompré began his career in 2004 at Dell.
After 3 years at Fullsix, he joined RAPP in 2012 as Manager.
Etienne has worked on major accounts: Orange, Fiat, Alfa Romeo, Casino, Air France, NIVEA, etc.. Passionate about digital, Etienne brings Isobar his expertise in implementation of complex projects and definition of 360 digital strategies: CRM, social, Mobile, events activations.
Etienne Faucompré says: "I am delighted to join Isobar, a dynamic, multi-expert agency that is expanding rapidly, and thus offer our clients creative, effective, gripping digital strategies" .
Amélie Ponchau and Etienne Faucompré are thus joining the team alongside its two existing Business Directors : Pauline Chartier, who arrived last September, and Julien de Beauvoir, who has been in the role since May 2014.