Julia de Sainte Marie has been named as Business Director of Isobar France, the Dentsu Aegis Network group's Creation and Digital Strategy agency.
Having graduated from Celsa (the Paris school of communication and journalism) in 2006, Julia has nine years of experience in the digital sphere, from designing online and mobile tools to managing Social Media Strategy & Brand Content.
From 2006 to 2009, Julia took part in the launch of the Digital Consulting agency Followcom, which specializes in mobile marketing. She has designed and implemented web and mobile strategies for brands from the L'Oréal Group and Editions Atlas.
In 2009, Julia de Sainte Marie became the Client Account Manager of IRIS, a communications agency specializing in luxury brands. Julia was responsible for the launch and development of the social media strategies of Shiseido, Caron, and Parker & Waterman.
In 2013, Julia was named Group Digital Marketing Director for Sopexa, an international agency specializing in food & wine. Her role was to develop the agency's digital department and to accompany its clients (Castel, Baron Philippe de Rothschild, CNIEL, Saint-Michel, Florette, Agence Bio) in all their digital projects both in France and internationally. This included the rethinking of their digital ecosystem, brand image and e-reputation.
Having joined Isobar in March 2016, Julia is responsible for the digital aspects of the DS brand and the FDJ Group.
Julia de Sainte Marie: "I am delighted to have joined Isobar, which, due to its unique digital and media DNA, allows us to do away with silo systems, create synergies both offline and online, and accompany our clients in all of their communication projects."