Flavio Ensiki is being appointed Head of UX and Martin Casalis is being appointed UX Designer.
Isobar has confirmed its desire to develop real UX expertise, strong and unique, and is appointing two new experts.
UX, which now employs 4 dedicated people, is increasingly focusing on strategic scheduling and creation, for innovative brand experiences that will go beyond the current conventional ergonomic UX approach.
Flavio Ensiki is being appointed Head of UX at Isobar France, the Dentsu Aegis Network group's Creation and Digital Strategy agency.
During the course of his 15 years' experience in digital, Flavio Ensiki has become an expert in design and production, successively joining different advertising groups such as Grey, Rapp, Proximity BBDO and even Ogilvy, in Brazil and France.
In late 2015, Flavio joined Isobar as Head of UX.
Flavio has helped many clients including Nestlé, P&G, HSBC, Samsung, Greenpeace, Fisherman’s Friend, Ford, Nespresso and even Babolat with their global CRM platforms, their brand sites and e-commerce, their connected objects and mobile applications.
Having won many prizes during his career (Cannes Lions, One Show, London and NY Festivals, Advertising Strategies Grand Prix, etc.), Flavio has played his part in redefining the Design Experience at Isobar and promoted a more holistic, strategic UX approach.
Martin Casalis is being appointed UX Designer.
Martin began his career in 2009 in audiovisual advertising.
From 2012 to 2015, Martin worked successively at Dagobert as Digital Project Manager, then decided to go freelance at UZIK and Mr. White as UX Designer, where he assisted clients such as ARTE, BNP, EUGENE PERMA and NISSAN.
In January 2016, Martin Casalis moved to Isobar, and joined Flavio Ensiki's team as UX Designer.
UX's partnership in strategic scheduling and creation will enable Martin to work from a project's very beginnings and promote relevant and accomplished experiences which meet consumer expectations.