CHINA

Jeffery Ding

CEO, OMP-Linked by Isobar

As one of the pioneers in China’s online advertising, Jeffery has over 15 years’ experience in digital marketing communication and management.

In 2003, he founded OMP, a full-service digital agency, which was acquired by Dentsu Aegis Network and became a wholly-owned subsidiary of Isobar China Group in 2012.

Besides the honour of Chairman of MMA Research Committee, Jeffery has been jury member for major awards including 2014-2015 V-Marketing’s China Content Marketing Awards, 2014-2015 Greater China Effie Awards and 2014 Ad China’s China New Ad Contest. He put forward the concept of “Digital Marketing Communication Strategy” in 2011 and was named “China’s 100 Leaders in Innovative Marketing” from 2011 to 2014 and in 2016.

Graduated from Jiao Tong University in 1999, Jeffery holds an EMBA degree from China Europe International Business School (Class of 2013).