AUSTRIA
isobar gains Beiersdorf as a new customer

29/03/2017

isobar gains Beiersdorf as a new customer

isobar gains Beiersdorf as a new customer

isobar gains Beiersdorf as a new customer

The creative agency will soon look after the brands NIVEA, NIVEA MEN and Labello.

Isobar is delighted about another prestigious new customer from Viennas Gumpendorfer Straße. The pitch Helmut Kosas team presented to Beiersdorf Österreich was successful, and now they look after the brands NIVEA, NIVEA MEN and Labello.

isobar provides everything digital, including strategy, CRM, social media, content, e-commerce and performance a packed programme that's under way at full speed. It was the agencys brand commerce approach that convinced the customer that our brands, our customers and their needs are truly understood, says Liliya Lozanova, Head of Digital AT+EE at Beiersdorf. The full-service agency provides an interdisciplinary, tailor-made team consisting of isobars creative staff and specialists in performance, research and media from the Dentsu Network.

 “Beiersdorf has strong brands and is aware that these must be constantly developed. This is a perfect match for our brand commerce approach, says isobar managing director Helmut Kosa. And our tasks also include supporting Beiersdorf in the expansion and development of current and future distribution channels.

Photo: Liliya Lozanova, Head of Digital AT+EE, Beiersdorf ©Beiersdorf

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