MENA
Enterprise Digital Overhaul

Enterprise Digital Overhaul

Enterprise

User-centric design and sophisticated tech elevates category leader Enterprise Rent-a-Car

The results

22 domains in 25 languages, 10 integrated lines of business, multiple Top-10 mobile apps, and 26%+ revenue growth from new digital channels

The challenge

Create a digital experience worthy of Enterprise’s world-class service

To provide a total mobility solution to consumers, Enterprise needed a digital partner and complete digital overhaul.  While an effort of this magnitude typically takes years, we were given 15 months to strategize, create and execute a digital transformation.

The idea

Together we rebuilt from the ground up

Enterprise customers now enjoy seamless service – with the human touch – on any device. Around the world, we provided a truly internationalized experience, with localized languages, imagery, video, and travel content.

From scratch, we built a system on a technical platform that could handle millions of users and billions of dollars, all happening simultaneously around the world. The flexible and scalable stack leverages Adobe (AEM, Analytics, Test & Target), J2EE application, responsive React JS front-end, iOS, Android, and Amazon Web Services. Our solution incorporates the best available software solutions with custom development, from back-end data and services to front-end interface development.